Last Updated: November 2, 2025 | Written by President of Term Life Online – AU, AAI, ARM

When you’re searching for stability and affordability in life insurance, the Genworth Term Life Insurance Policy stands out as one of the most recognized names in the industry.
Although Genworth has evolved over the years and shifted its focus toward long-term care insurance, its legacy in term life coverage remains a benchmark for dependability, customer confidence, and financial peace of mind.
If you’re wondering what Genworth term life insurance was, how it worked, and where to find similar coverage today — this guide will give you everything you need to make an informed decision.
What Is a Genworth Term Life Insurance Policy?
A Genworth term life insurance policy provided affordable, temporary coverage designed to protect your loved ones for a set number of years — typically 10, 15, 20, or 30 years. The policy guaranteed a fixed death benefit and level premiums for the duration of the term.
It was an excellent choice for:
Genworth built its reputation on financial strength, transparent underwriting, and accessible coverage options, making it a go-to insurer for middle-income families across the U.S.
A Brief History of Genworth’s Life Insurance Legacy
Genworth Financial was once one of the largest providers of term life and long-term care policies in America. In the early 2000s, the company offered several competitive term life products under Genworth Life and Annuity Insurance Company (GLAIC).
However, by the mid-2010s, Genworth shifted its business strategy and exited the new term life insurance market to focus on long-term care and mortgage insurance. While new Genworth term life policies are no longer being issued, many of the original policies are still active and serviced by Protective Life Insurance Company, which assumed administration of Genworth’s individual life and annuity business.
Who Currently Services Genworth Term Life Policies?
If you already own a Genworth term life insurance policy, your coverage is now managed by Protective Life Insurance Company.
Here’s what that means for policyholders:
You can reach the customer service team or access your account directly on Protective.com, where existing Genworth policies continue to be supported with the same reliability and service standards.
Key Features: Genworth Term Life Insurance (When Active)
Although Genworth no longer sells new term life policies, their coverage model remains a great reference point for anyone shopping formodern term life insurance.
Here were the standout features:
These benefits made Genworth one of the most respected term life providers before its exit from new policy issuance.
What to Do If You Need New Coverage Today
If you’re exploring life insurance and were originally drawn to Genworth for its affordability and reliability, you’re not out of luck. Several insurers offer similar policies with comparable pricing and benefits — and in some cases, even more flexibility.
Top alternatives for those seeking coverage like the Genworth Term Life Insurance Policy include:
These companies offer instant quotes, no medical exam options, and customizable term lengths that mirror what Genworth once provided.
How to Compare Today’s Term Life Insurance Quotes
When shopping for a replacement or new term life policy:
Frequently Asked Questions (FAQ)
1. Does Genworth still sell term life insurance?
No. Genworth no longer offers new term life policies. Existing ones are serviced by Protective Life Insurance Company.
2. Can I make changes to my Genworth policy?
You can usually update beneficiaries, payment methods, and contact details through Protective Life’s customer service portal.
3. Who should I contact about my Genworth policy?
Reach out to Protective Life Insurance Company at their official website or by phone for support.
4. Can I get a quote for a Genworth-style policy today?
Yes — several insurers offer similar term life coverage with competitive rates and flexible terms.
Final Thoughts: Genworth’s Legacy Lives On
Even though you can’t buy a new Genworth Term Life Insurance Policy today, its influence continues through Protective Life and the many insurers that have adopted similar, customer-friendly coverage models.
Genworth’s history of financial reliability and customer trust helped shape the term life market we see today. Whether you’re continuing a Genworth policy or starting fresh, the goal remains the same —to protect your family’s financial future with confidence.
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Reviewed By: President of Term Life Online – AU, AAI, ARM
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